Beauty Products Imported in India: A Growing Market with Diverse Needs

Beauty Products Imported in India: A Growing Market with Diverse Needs

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Cosmetic imports to India have surged in recent years, reaching an all-time high of 941,007 shipments in 2021. The top three importers of cosmetics are India, the United States and Vietnam, respectively. India is the largest importer of cosmetics worldwide and primarily imports from France, Belgium and the United States. Analysis of cosmetic import data reveals that the leading product categories includes HSN Code 33049990 (make up), HSN Code 33049190 (perfumes) and HSN Code 33041000 (other body care products). According to TTV India Import data which is updated till 24 May 2021, details about 70 countries are available with regards to export/import shipments for cosmetic items including names of buyers, suppliers as well as contact information of top Decision makers like direct phone numbers, email addresses and LinkedIn profiles.

How To Start a Cosmetics Import Business In India?

The cosmetics industry is no doubt a huge market with immense opportunity. With the stigma surrounding male-specific products diminishing, the cosmetics industry today can be accessed by all genders. It is an established fact that men are spending more on grooming products and cosmetic items such as cologne and facial creams than ever before. This makes the Indian cosmetic market ripe for those looking to start their own import business in this segment. Not only has India opened up its markets to thousands of global brands, but it also increased its home-grown production capabilities by leaps and bounds. Recent reports put the expected CAGR growth of the Indian cosmetics industry at around 9.5% for 2022-2028, which means there’s plenty of room for investment opportunities and innovative startups. Additionally, technological advancements such as IoT or cloud technology have been contributing to a greater production capacity for already existing homegrown businesses. All these developments mean that a person who ventures into the import business of cosmetics in India stands a very good chance at making success out of their endeavor.

Cosmetic Imports and Registration in India

The Cosmetic Industry in India has seen a significant increase in demand over the past few years. With the advent of online marketing, the industry has experienced a dramatic shift with more global players expanding their presence in India. For companies that wish to enter into this growing market, there are certain regulations they must adhere to in order to gain clearance from the Central Drugs Standard Control Organization (CDSCO). Of these, Rule 21 of the Drugs and Cosmetics Act 1945 defines the requirement for Registration Certificate for importing cosmetic products into India. This certificate is necessary to protect consumers and ensure that all cosmetic products sold on the Indian market are safe for users. Furthermore, obtaining this Registration Certificate is crucial for businesses wanting to expand their presence or sell cosmetics within India’s borders. The process itself involves providing comprehensive details regarding product specifications, including ingredients and evidence of consumer safety tests. Once all is submitted it can take up to 180 days for clearance depending on complexity of product and information provided. However, overall this process will help create a reliable Indian market as well as ensure growth and success of cosmetic industry in India.


The beauty products import market in India is growing rapidly. This growth is being driven by a number of factors, including the increasing disposable incomes of Indians, the rising popularity of Western beauty trends, and the growing availability of international beauty products online.


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